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Who I work with

I manage Google Ads for ecommerce and home services businesses across Hatfield, St Albans, Welwyn Garden City, and beyond. I’m a Google Partner with 12 years running ads directly. I don’t hand off your account to juniors — I build the strategy, I run the campaigns, I own the results.

Why Hatfield is different

Hatfield sits in the London commuter belt, which means Google Ads CPCs here are high and competition fierce. Generic ‘PPC agency’ tactics from London shops don’t work. You need someone who understands the Hertfordshire market, knows your audience, and optimises ruthlessly for your actual margin.

What you get

Strategy, not templates. I audit your current ads (or start from zero) and build a campaign structure tailored to your margins and goals. Daily oversight. I monitor spend, adjust bids, pause waste, and test new angles. Real reporting. No vanity metrics. I show you what’s working, what’s not, and why.

My approach

How it works

  1. Initial auditWe review your current ads, keywords, tracking, and margins. If you’re new to ads, we map out your customer journey and design the campaign structure.
  2. Strategy workshopI present a plan: which audiences to target, what angles to test, expected ROI ranges. You approve the direction before any spend.
  3. Build & launchI set up campaigns, audiences, landing page tracking, and conversion goals. You review before going live.
  4. Ongoing managementWeekly optimisations, monthly reporting, quarterly strategy reviews. You stay in the loop.

Proof

Senior-led, zero-junior model. I built that foundation; now I apply that thinking to your account.

Frequently asked questions

How long until I see results?

Most clients see qualified leads or sales within the first month, but I won’t promise a timeline. It depends on your margins, audience size, and industry. Google Ads can be fast, but only if the setup is right. I focus on getting the setup right first, then results follow.

What if I'm already running ads with someone else?

If your current agency isn’t delivering, I can audit the account and show you exactly what’s broken. If you want to switch, I’ll take over cleanly. No drama.

Do you work with Hatfield businesses specifically?

Yes — I’m UK-wide and remote, so I work with Hatfield, Welwyn Garden City, St Albans, and anywhere else in Hertfordshire or the UK. I understand the local market and the high CPC environment here.

Can I scale spending once ads are working?

Absolutely. If we hit a 3x ROAS at £3k/month spend, we can usually scale to £5-10k/month by expanding audience, testing new keywords, and refining creative. Each step is tested first.

What's included in the monthly fee?

Strategy, setup, daily optimisation, bid management, audience testing, landing page tracking review, and monthly reporting. Ad spend goes directly to Google. I don’t mark up your ad spend.

What happens if I want to leave?

Your account and all data stay yours. I’ll hand over the login, training, and documentation. No lock-in. If you want to bring someone else in, I’ll brief them.

Ready to get your Google Ads right?

Let's talk about your business, your margins, and your goals. I'll give you an honest assessment of what's possible.

Call 07410 907 104 Start a conversation