PPC Consultant for Derby Businesses

Strategy without the overhead

Maybe you have an agency managing your ads, but you’re not sure if it’s working. Maybe you’re running them yourself and want a senior perspective. Maybe you’re planning a rebrand or product pivot and need strategic input.

I work with clients across Derby and Derbyshire as a fractional PPC leader. I audit, advise, troubleshoot, and help you make the next right move. 12 years in Google Ads, Google Partner certified.

What advisory looks like

• Audit and diagnosis — one-off or recurring review of your current setup
• Strategy refinement — seasonal planning, product launches, margin shifts
• Campaign restructure — moving from mess to system (usually saves 15–25% wasted spend)
• Tracking troubleshooting — why are conversions misreported? Let’s fix it.
• Hire/fire decisions — should you keep your current agency? What questions to ask?

Not a full-service takeover

We don’t always want to take over your campaigns. Sometimes you’ve got a good operator in place and just need someone senior to sanity-check quarterly. Sometimes you’re learning and want mentorship. Sometimes you need a specific fix, not ongoing management. We do all of that.

Getting started

1. Consultation callYou describe the problem. We ask clarifying questions.
2. Scope discussionWe outline what we’d need to dive into and what it’d cost.
3. Work and recommendationsI audit, test, or strategy-map. I deliver clear, actionable insights.
4. Ongoing or standaloneYou decide if you want recurring advisory or a one-off project.

Who this is for

Business owners in Derbyshire and beyond who want senior-level PPC advice but don’t need (or can’t afford) full-time management. Ecommerce brands testing new channels. Home services companies scaling seasonally. Anyone running £500 to £5,000/month in ad spend.