Senior advisory for teams running their own ads. Strategy, audits, second opinion. Fractional or project-based. From £300/month.
Book a consultationYou’ve got someone (or a team) managing Google Ads already, but something feels off. Spend’s going up, leads aren’t. Your team’s swamped. Conversion tracking is sketchy. Or maybe you’ve just hired someone new and want a second opinion on strategy before investing more.
That’s where a fractional senior consultant comes in. I’m not here to take over—I’m here to diagnose, advise, and guide your team toward better decisions.
Fractional consulting works best when you have someone actually managing the account day-to-day. I’m the GPS, not the driver. If nobody’s home, we can talk about full management instead.
Even great PPC people can get tunnel vision. You’ve been in the account so long that low-performing keywords feel normal. Your bid strategy made sense when you started but hasn’t been questioned in a year. A fresh set of senior-level eyes spots the gaps. 12 years of seeing hundreds of accounts means I’ve seen your problem before—and I know what usually fixes it.
Project work is usually 4–8 weeks, then done. Fractional advisory is ongoing—you get quarterly check-ins, strategic continuity, and someone who remembers where you left off. It’s cheaper than full-time management but more reliable than one-off projects.
Yes, but it’s a different conversation. We’d work more like a strategic partner helping you design the account before launch. Pricing would be quoted after a call—this isn’t the £300/month model, since there’s no recurring optimisation, just upfront strategy.
Absolutely. I work remote-only, so location’s irrelevant. As long as your team has time to implement recommendations and wants strategic guidance, this works.
I’ll tell you clearly. Sometimes it’s a tech debt thing—tracking that needs rebuilding, for example. Sometimes it’s a strategy pivot. I don’t recommend things that don’t make sense for your business, and I’m honest about ROI.
Yes. Some clients need deep dives on one channel, others on the whole account. Tell me what’s broken or unclear, and I’ll scope it in a call.
Monthly, quarterly, or less frequently—depends on your needs and budget. We’d agree on cadence upfront. Meetings are usually 1–2 hours.
Book a consultation. We'll discuss what's working, what's not, and whether fractional advisory is the right fit. I'll ask questions—that's the whole point.
Call 07410 907 104 Book a consultation